Ideas
Practical guidance for planning custom apparel ranges, design placement and group projects.
Building One Visual System Across an Apparel Range
Keep type, color and placement related while letting each garment do a different job.
Design Placement: Front, Back, Sleeve or Accessory?
Use placement to create hierarchy instead of repeating the same artwork at the same scale everywhere.
How to Choose Apparel for a Group Project
A garment-first way to narrow the options for teams, events, businesses and shared projects.